World's Best Retail Banks Ranking 2023

TABInsights has tested the world's 26 largest and strongest retail banks in key markets globally and produced a comprehensive ranking that evaluates their capabilities across six critical dimensions: retail financial performance, digital customer base, brand strength, sales management, customer experience, and risk management. The assessment does not consider individual bank size as the primary strength factor and instead utilises growth figures in order to standardise the evaluation process.

Rank FI Country/Region Retail Financial Performance Digital Customer Base Brand Strength Sales Management Customer Experience Risk Management Final score
Revenue Revenue Growth ROE CIR Improvements in CIR Total Score Digital active Definition of digital active Total Score Deposits market share Deposit growth Total Score Digital sales Fee income Total Score Digital engagement Net promoter score Average Android score Total Score Quality of book Improvements in quality of book Total Score
Score Score Score Score Score 20% Score Score 20% Score Score 20% Score Score 20% Score Score Score 10% Score Score 10%
10 10 10 10 10 10.0 10 10 10.0 10 10 10.0 10 10 10.0 10 10 5 5.0 10.0 10.0 5.0 50.0
1 CaixaBank Spain 3.0 7.0 2.0 5.0 10.0 5.4 6.1 5.0 5.6 9.0 1.0 5.0 6.5 7.0 6.8 8.0 5.8 4.1 3.6 2.0 6.0 2.0 28.3
2 Itau Unibanco Brazil 3.0 6.0 4.0 6.0 10.0 5.8 5.0 7.0 6.0 9.0 4.0 6.5 7.0 6.0 6.5 4.0 7.2 4.4 3.1 0.0 0.0 0.0 27.9
3 JPMorgan Chase US 10.0 2.0 10.0 4.0 3.0 5.8 9.1 7.0 8.1 6.0 3.0 4.5 6.0 3.0 4.5 7.0 3.5 4.4 3.0 7.0 1.0 2.0 27.8
4 CCB China 10.0 4.0 7.0 8.0 0.0 5.8 2.8 10.0 6.4 6.0 5.0 5.5 5.0 3.0 4.0 5.0 3.7 3.5 2.4 9.0 0.0 2.3 26.4
5 CTBC Bank Taiwan 1.0 6.0 6.0 5.0 1.0 3.8 3.8 10.0 6.9 3.0 3.0 3.0 7.0 9.0 8.0 5.0 1.0 4.8 2.2 10.0 0.0 2.5 26.4
6 CMB China 4.0 6.0 9.0 8.0 3.0 6.0 3.5 10.0 6.8 1.0 6.0 3.5 7.0 6.0 6.5 4.0 2.7 3.7 2.1 6.0 0.0 1.5 26.3
7 Bank of America US 6.0 4.0 5.0 5.0 10.0 6.0 6.6 7.0 6.8 5.0 3.0 4.0 4.9 3.0 4.0 10.0 0.0 4.6 2.9 8.0 1.0 2.3 25.9
8 Garanti BBVA Turkey 1.0 2.0 9.0 6.0 0.0 3.6 5.8 7.0 6.4 4.0 2.0 3.0 8.5 8.0 8.3 8.0 5.0 4.5 3.5 3.0 1.0 1.0 25.8
9 Royal Bank of Canada Canada 3.0 4.0 7.0 6.0 4.0 4.8 6.0 7.0 6.5 7.0 3.0 5.0 4.2 5.0 4.6 6.0 0.8 3.7 2.1 10.0 1.0 2.8 25.8
10 Ping An Bank China 3.0 4.0 5.0 8.0 8.0 5.6 3.2 10.0 6.6 1.0 5.0 3.0 8.3 4.0 6.2 6.0 3.6 4.2 2.8 5.0 1.0 1.5 25.6
11 BBVA (Spain) Spain 2.0 3.0 3.0 6.0 9.0 4.6 5.5 7.0 6.3 7.0 2.0 4.5 5.7 7.0 6.4 6.0 4.0 4.5 2.9 0.0 3.0 0.8 25.4
12 UOB Group 1.0 4.0 5.0 5.0 0.0 3.0 4.6 10.0 7.3 6.0 5.0 5.5 5.1 4.0 4.6 8.0 2.5 4.3 3.0 5.0 1.0 1.5 24.8
13 ICBC China 9.0 2.0 6.0 7.0 0.0 4.8 2.2 10.0 6.1 6.0 4.0 5.0 5.6 3.0 4.3 3.0 3.8 3.4 2.0 8.0 0.0 2.0 24.2
14 DBS Group 1.0 4.0 6.0 4.0 10.0 5.0 6.0 1.0 3.5 7.0 2.0 4.5 5.0 5.0 5.0 6.0 3.3 4.3 2.7 9.0 1.0 2.5 23.2
15 ING Global 3.0 0.0 10.0 3.0 1.0 3.4 5.8 7.0 6.4 6.0 1.0 3.5 7.3 3.0 5.2 7.0 4.0 4.1 3.0 5.0 2.0 1.8 23.2
16 Banco Santander Spain 7.0 3.0 3.0 6.0 0.0 3.8 3.2 10.0 6.6 9.0 3.0 6.0 5.6 3.0 4.3 6.0 0.0 3.9 2.0 1.0 1.0 0.5 23.2
17 CBA Australia 2.0 0.0 5.0 7.0 0.0 2.8 5.0 10.0 7.5 6.0 4.0 5.0 5.0 1.0 3.0 9.0 1.0 4.1 2.8 7.0 1.0 2.0 23.1
18 HSBC Global 4.0 4.0 3.0 3.0 10.0 4.8 4.3 10.0 7.2 7.0 0.0 3.5 6.0 1.0 3.5 6.0 1.3 2.1 1.9 7.0 2.0 2.3 23.1
19 Absa Group 1.0 7.0 4.0 6.0 9.0 5.4 2.6 5.0 3.8 5.0 3.0 4.0 4.5 8.0 6.3 6.0 4.4 4.8 2.7 0.0 3.0 0.8 22.9
20 Nordea Group 1.0 4.0 2.0 6.0 4.0 3.4 4.0 7.0 5.5 5.0 1.0 3.0 5.5 6.0 5.8 6.0 3.0 4.2 2.6 8.0 1.0 2.3 22.5
21 FirstRand Group 1.0 2.0 10.0 5.0 0.0 3.6 3.8 5.0 2.7 6.0 3.0 4.5 5.0 9.0 7.0 10.0 4.5 4.5 2.8 0.0 7.0 1.8 22.3
22 Barclays UK 3.0 5.0 2.0 3.0 10.0 4.6 2.5 7.0 4.8 6.0 3.0 4.5 5.5 4.0 4.8 6.0 3.4 4.4 2.8 3.0 0.0 0.8 22.1
23 StanChart Global 1.0 4.0 2.0 3.0 10.0 4.0 6.3 1.0 3.7 6.0 1.0 3.5 7.4 4.0 5.7 6.0 3.8 3.5 2.7 5.0 1.0 1.5 21.0
24 Westpac Australia 2.0 0.0 3.0 6.0 1.0 2.4 4.6 7.0 5.8 6.0 3.0 4.5 4.4 1.0 2.7 8.0 0.0 3.6 2.3 7.0 2.0 2.3 20.0
25 NedBank Group 1.0 4.0 8.0 4.0 3.0 4.0 3.9 5.0 4.5 4.0 0.0 2.0 5.3 7.0 6.2 6.0 4.7 3.7 2.9 0.0 0.0 0.0 19.5
26 Citigroup Global 4.0 2.0 3.0 3.0 0.0 2.4 3.3 7.0 5.2 3.0 0.0 1.5 6.0 1.0 3.5 7.0 2.9 4.8 2.9 6.0 0.0 1.5 17.0

Source: TABInsights

Methodology

The scorecard assessment covers capabilities mapped across six key dimensions: retail financial performance, digital customer base, brand strength, sales management, customer experience, and risk management.

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